Catchy email subject lines for online dating speed dating ambassador hotel cork
11 other organizations sent me more than 10 email messages.
There were 12 organizations that only sent me one email message during December.
There were 12 emails (4%) that used my first name in the subject line and only 3 faux forwards.
Don’t get me started on the number of nonprofits that used “Dear Friend” in the body of fundraising email — a very serious email crime.
I analyzed 320 email messages sent to me from 55 nonprofit organizations between December 1st and 31st, 2013.
Here are some insights, trends, and the complete list of email subject lines.
My email vault continues to grow each year — like some vast hoard under a mountain.This word cloud was generated based on all 320 fundraising email subject lines.The most frequently occurring words are larger and common English words have been removed.As nonprofits continue to shift to more mobile friendly strategies the smart organizations will start focusing on other time frames.
And testing to see patterns in email activity and donations can help to improve results too.
The best email campaigns of December had a mix of the right ingredients.